| Search Engine marketing is the most effective
way to reach customers that do research or shop on the web. Internet searches are the most popular way consumers reach
out to shop for what they need. A properly designed
Search Engine Marketing campaign will select the most
appropriate search terms and obtain the most clicks for your
budget. Top Spot Marketing utilizes techniques
developed over time to get the best coverage for your
marketing budget.
If you search for your product on the internet and you do
not find your company, you are not even being considered as
an option, remember "if they can't find you, you
don't exist." There are several methods for gaining the top
spots on internet searches. Sponsored Ads are the easiest
and most efficient way to achieve this awareness. With
sponsored ads you can obtain first page results without the
need to constantly optimize your web site.
Here is how it
works... We work with you do develop a few common
search terms related to your products. Then we
research for you and itemize additional search terms based
on actual search data along with estimated costs associated
with all related search terms. Next we develop several
ads that customers will see when they search the selected
terms. Then we launch the campaign putting your
information in front of customers that search the internet
for your products. When your ad is selected, the
customers are directed to your web site or to a page we set
up for you. This is where customers meet you and learn
about your products. These web pages need to educate
customers and persuade them to take actions like place an
order or call your office.
Top Spot Marketing can professionally develop a campaign
that meets your budget and gets the greatest coverage for
your investment. We will monitor it over time and constantly
try different techniques to find what works for you, your
product/service and your market.
Through either a Fixed Budget or a
Pay Per Click (PPC) program your product will be
available to potential customers when they go looking for
it.
Get
started NOW!! |
